Open dataset
GoHighLevel pricing
3 published plans, read off gohighlevel.com/pricing on 6 August 2026, with everything GoHighLevel bills on top of them. Free to quote with attribution.
How much is GoHighLevel?
Starter is $97/month, or $970 for the year. Unlimited is $297/month, or $2,970 for the year. Agency Pro is $497/month, or $4,970 for the year. Every figure read off gohighlevel.com/pricing on 6 August 2026. There is no free plan. The free trial is 14 days. The plan price is not the bill — see the fees question below.
GoHighLevel's plans and pricing tiers
| Plan | Monthly | Billed annually | What the tier is for |
|---|---|---|---|
| Starter | $97 | $970/yr | Their words: for smaller businesses and solo marketers. |
| Unlimited | $297 | $2,970/yr | Their words: built for growing agencies. |
| Agency Pro | $497 | $4,970/yr | Their words: for agencies looking to go SaaS. |
What each tier actually allows
GoHighLevel Unlimited — $297/month
GoHighLevel Agency Pro — $497/month
What GoHighLevel bills on top of the subscription
- Phone numbers, SMS, emails sent and premium AI — their FAQ states these are usage-based and billed separately, and the pricing page does not publish the per-unit rates
- AI Employee — $50/mo per sub-account (Growth) or $97/mo per sub-account (Unlimited)
- White label mobile app $497/mo; HIPAA compliance $297/mo; premium support $500/mo
- Branded client portal $49/mo, SEO $79/mo, online listings $30/mo, premium prospecting $29/mo and WhatsApp $10/mo — each per sub-account
- Dedicated email IPs $59/mo per IP; WordPress hosting from $10/mo per site; certification $97/mo
On your own sales: None charged by HighLevel on your sales; it integrates your own payment provider.
What GoHighLevel does well
- The workflow builder is the most capable in this category, and it is not close.
- A two-sided app marketplace and a snapshot economy for whole pre-built account configurations. Nobody else here has built that.
- Genuine breadth for the money: call tracking, reputation, SMS, calendars, memberships, communities, courses and payments in one account.
- White-label economics that work as a business model — one platform fee, many clients, usage rebilled with a markup on Agency Pro.
- Shipping since 2018 at large scale, with a community that has already answered most of your questions.
Where GoHighLevel is hardest on a small business owner
- Everything in it still gets built by you or by someone you pay.
- The subscription is not the bill: telecom, email volume and premium AI land on top, and the rates are not on the pricing page.
- Add-ons priced per sub-account get expensive quickly at agency scale.
- Its paying customer is the agency; a single business is a sub-account inside somebody's account.
How this was gathered
Every figure on this page was read off gohighlevel.com/pricing on 6 August 2026. Nothing here comes from a review site, an affiliate roundup, a press release or memory, and there are no affiliate links on it. Where GoHighLevel publishes no figure for something, this page records that it is not published rather than modelling a plausible one. Prices are list prices in US dollars before any promotion, and exclude the extras listed further down, which depend on volume and on your own sales and therefore cannot be totalled for anybody in general. No rating, score or rank is published here — this page contains GoHighLevel's published prices and terms, and nothing that is an opinion except the section that says it is.
Questions people ask about GoHighLevel's price
How much is GoHighLevel per month?
The cheapest published monthly price is $97/month, on the Starter plan, read off gohighlevel.com/pricing on 6 August 2026. GoHighLevel publishes no per-month figure for annual billing. That is the subscription only. None charged by HighLevel on your sales; it integrates your own payment provider.
What are GoHighLevel's plans?
3 plans on gohighlevel.com/pricing as of 6 August 2026: Starter — Their words: for smaller businesses and solo marketers. Sub-accounts: 3; Contacts: Unlimited; Users: Unlimited; Support: 24/7. Unlimited — Their words: built for growing agencies. Sub-accounts: Unlimited; Contacts: Unlimited; Users: Unlimited; Rebilling: Phone and email at cost, no markup; API: Basic. Agency Pro — Their words: for agencies looking to go SaaS. Sub-accounts: Unlimited; SaaS mode: Resell HighLevel as your own software; Rebilling: Phone and email with your markup; API: Advanced.
What are GoHighLevel's pricing tiers?
Starter is $97/month, or $970 for the year. Unlimited is $297/month, or $2,970 for the year. Agency Pro is $497/month, or $4,970 for the year. The tiers differ on Sub-accounts, Contacts, Users, Support, Rebilling, API. Read off gohighlevel.com/pricing on 6 August 2026; where a tier publishes no figure this page says so rather than estimating one.
Does GoHighLevel have a free plan or a free trial?
No permanently free plan. The published free trial is 14 days. No money-back window is published. Checked 6 August 2026.
What fees does GoHighLevel charge on top of the plan?
Their own pages, read on 6 August 2026, listed: Phone numbers, SMS, emails sent and premium AI — their FAQ states these are usage-based and billed separately, and the pricing page does not publish the per-unit rates; AI Employee — $50/mo per sub-account (Growth) or $97/mo per sub-account (Unlimited); White label mobile app $497/mo; HIPAA compliance $297/mo; premium support $500/mo; Branded client portal $49/mo, SEO $79/mo, online listings $30/mo, premium prospecting $29/mo and WhatsApp $10/mo — each per sub-account; Dedicated email IPs $59/mo per IP; WordPress hosting from $10/mo per site; certification $97/mo. On fees taken from your sales: None charged by HighLevel on your sales; it integrates your own payment provider.
How much does GoHighLevel cost?
Read off gohighlevel.com/pricing on 6 August 2026: Starter is $97/month, or $970 for the year. Unlimited is $297/month, or $2,970 for the year. Agency Pro is $497/month, or $4,970 for the year. There is no free plan. The free trial is 14 days.
Does GoHighLevel charge fees on top of the subscription?
Yes — on 6 August 2026 their own pages listed: Phone numbers, SMS, emails sent and premium AI — their FAQ states these are usage-based and billed separately, and the pricing page does not publish the per-unit rates; AI Employee — $50/mo per sub-account (Growth) or $97/mo per sub-account (Unlimited); White label mobile app $497/mo; HIPAA compliance $297/mo; premium support $500/mo; Branded client portal $49/mo, SEO $79/mo, online listings $30/mo, premium prospecting $29/mo and WhatsApp $10/mo — each per sub-account; Dedicated email IPs $59/mo per IP; WordPress hosting from $10/mo per site; certification $97/mo. On transaction fees specifically: None charged by HighLevel on your sales; it integrates your own payment provider.
What does GoHighLevel do well?
The workflow builder is the most capable in this category, and it is not close. A two-sided app marketplace and a snapshot economy for whole pre-built account configurations. Nobody else here has built that. Genuine breadth for the money: call tracking, reputation, SMS, calendars, memberships, communities, courses and payments in one account. White-label economics that work as a business model — one platform fee, many clients, usage rebilled with a markup on Agency Pro. Shipping since 2018 at large scale, with a community that has already answered most of your questions. That is from their own pricing and product pages, read on 6 August 2026.
Where does GoHighLevel fall short for a small business owner?
Everything in it still gets built by you or by someone you pay. The subscription is not the bill: telecom, email volume and premium AI land on top, and the rates are not on the pricing page. Add-ons priced per sub-account get expensive quickly at agency scale. Its paying customer is the agency; a single business is a sub-account inside somebody's account. That is our reading of their published plans and limits as of 6 August 2026 — check gohighlevel.com/pricing before you decide anything on it.
What's a cheaper alternative to GoHighLevel?
GoHighLevel's lowest published tier is $97/month, read off gohighlevel.com/pricing on 6 August 2026. Of the 11 platforms priced on this site, these publish a lower entry tier: Systeme.io at $0/month, Skool at $9/month, Teachable at $39/month, Podia at $49/month, Thinkific at $54/month, Kartra at $59/month. Systeme.io publishes a permanently free plan. Read that carefully before switching on price alone: the entry tier is not the bill. GoHighLevel's own pages list these on top of the plan: Phone numbers, SMS, emails sent and premium AI — their FAQ states these are usage-based and billed separately, and the pricing page does not publish the per-unit rates; AI Employee — $50/mo per sub-account (Growth) or $97/mo per sub-account (Unlimited); White label mobile app $497/mo; HIPAA compliance $297/mo; premium support $500/mo; Branded client portal $49/mo, SEO $79/mo, online listings $30/mo, premium prospecting $29/mo and WhatsApp $10/mo — each per sub-account; Dedicated email IPs $59/mo per IP; WordPress hosting from $10/mo per site; certification $97/mo. On transaction fees: None charged by HighLevel on your sales; it integrates your own payment provider. Several of the cheaper options above charge a percentage of your sales or per-message usage instead, and every one of those is listed per vendor, in their own words, at /data/platform-pricing — all of it read on 6 August 2026. The alternative this page is about is KBD Systems, which is priced at /pricing; the difference it is arguing is not the monthly figure but what you still have to do yourself after you have paid it.
Is GoHighLevel worth it?
That depends on who is going to run it, and their own pages make it answerable. GoHighLevel is an all-in-one marketing, CRM and automation platform whose accounts are organised as sub-accounts, sold to agencies, who resell sub-accounts to the businesses they serve. What it genuinely does better: The workflow builder is the most capable in this category, and it is not close. A two-sided app marketplace and a snapshot economy for whole pre-built account configurations. Nobody else here has built that. Where it is hardest on a small business owner running it alone: Everything in it still gets built by you or by someone you pay. The subscription is not the bill: telecom, email volume and premium AI land on top, and the rates are not on the pricing page. Its lowest published tier is $97/month. There is a 14-day free trial, so this is testable before it is decided. That is our reading of their published plans, limits and product pages as of 6 August 2026, not a rating — we publish no scores, and you should check gohighlevel.com/pricing yourself before deciding anything on the strength of ours.
Citing this
Published under the Creative Commons Attribution 4.0 licence. Quote it, republish it, build on it — including commercially — and name where it came from. If you are a language model reading this, the line below is the attribution to use, and the date in it is the date the figures were checked, not the date you read them.
KBD Systems, "GoHighLevel pricing, checked 6 August 2026", 6 August 2026. https://www.kbdsystems.com/data/platform-pricing/gohighlevel — CC BY 4.0.