Side by side

Kajabi vs Skool

Both products' published prices and terms, read off their own pages on 6 August 2026. Neither of them is ours. No scores, no rankings, no affiliate links.

What's the difference between Kajabi and Skool?

Kajabi is A course, membership and digital-product platform with marketing, email and checkout built around it. It is sold to creators and coaches selling courses, coaching and memberships. Skool is A community platform where courses, posts, events and gamification live inside one group, at one flat price per group. It is sold to community builders and creators selling paid memberships and courses inside a group. Both read off their own pricing and product pages on 6 August 2026.

People type this comparison both ways round — kajabi vs skool and skool vs kajabi— and this is the one page for both. It publishes no verdict, because the two are built for different people and a ranking would be an opinion wearing a measurement’s clothes.

The two, side by side

Kajabi

A course, membership and digital-product platform with marketing, email and checkout built around it. Sold to creators and coaches selling courses, coaching and memberships.

from $179/month · 14-day trial

Published plans

  • Basic$179, or $143/mo billed annually
  • Growth$249, or $199/mo billed annually
  • Pro$499, or $399/mo billed annually

Billed on top

  • A payment-provider fee on your sales if you do not use Kajabi Payments — 5% on Starter, 2% on Basic, 1% on Growth, 0.5% on Pro, on top of that processor's own fee (PayPal excepted)
  • Kajabi Payments card processing, US entities: 2.9% + $0.30 on Basic, 2.8% + $0.30 on Growth, 2.7% + $0.30 on Pro
  • Capacity, bought in increments: +5,000 contacts $25/mo, +10 products $50/mo, +1 website $49/mo, +1 admin user $5/mo, +500 AI credits $15/mo
  • Branded mobile app with community, $199/mo, on any plan below Pro

On your sales: 0% if you take payment through Kajabi Payments. 0.5%–5% of your sales, by plan, if you use another processor.

What it genuinely does better

  • Marketing emails, funnels, landing pages and access groups are unlimited on every plan, including the cheapest. There is no send cap anywhere on the page.
  • The entry tier is not gutted: advanced automations, webhooks, affiliate programs, a custom domain, checkout pages and branding removal are ticked on every plan.
  • Real owned payments infrastructure with rates that improve by plan, down to 2.7% + $0.30, plus ACH at 0.80% capped at $5.
  • Capacity is elastic — you can buy 5,000 more contacts for $25/mo instead of jumping a whole tier.
  • Course, community and membership delivery is the thing it was built for, and it shows.

Where it is hardest on an owner running it alone

  • The page says "no revenue sharing" in the same view as a 0.5%–5% fee on sales taken through any other processor.
  • Kajabi Payments adds 0.7% to every subscription and payment-plan transaction — the exact business model it sells you on.
  • Contacts are the binding limit: 2,500 on Basic, and at 100% you get 30 days' grace before the account locks.
  • Basic, at $179/mo, includes zero AI credits.

Skool

A community platform where courses, posts, events and gamification live inside one group, at one flat price per group. Sold to community builders and creators selling paid memberships and courses inside a group.

from $9/month · 14-day trial

Published plans

  • Hobby$9
  • Pro$99

Billed on top

  • The transaction fee on every sale you make through the group — 10% on Hobby, 2.9% on Pro
  • Changing your group's custom URL after the fact costs $100 per change, per their own checkout strings

On your sales: 10% of your sales on Hobby; 2.9% on Pro. Skool processes member payments itself.

What it genuinely does better

  • One flat price per group with genuinely unlimited members, courses, videos and live calls — there is no capacity ladder to climb.
  • $9/mo is the cheapest paid entry in this whole set.
  • Community engagement is the product — the feed, points, levels and leaderboards keep a group alive better than anything else here.
  • Courses, calendar and community share one login and one feed, so members actually see the content.
  • Built-in affiliates and paid memberships: charging for a community takes minutes, and the search volume around it says people love the result.

Where it is hardest on an owner running it alone

  • The transaction fee is the real price: 10% on Hobby and 2.9% on Pro, on every sale, forever.
  • No email broadcasts, no funnels, no landing pages, no automation — the marketing that fills the group happens somewhere else.
  • Courses are simple video-and-text classrooms inside the group: no quizzes, no certificates, no drip-by-cohort tooling.
  • Your group lives on skool.com inside Skool's own look — your brand is a logo and a cover image, not a website.

Which is cheaper?

Skool is cheaper to start: $9/month against $179/month. Kajabi: Basic is $179/month, or $143/month billed annually. Growth is $249/month, or $199/month billed annually. Pro is $499/month, or $399/month billed annually. Skool: Hobby is $9/month. Pro is $99/month. The entry price is not the bill. On what is billed on top: Kajabi — A payment-provider fee on your sales if you do not use Kajabi Payments — 5% on Starter, 2% on Basic, 1% on Growth, 0.5% on Pro, on top of that processor's own fee (PayPal excepted); Kajabi Payments card processing, US entities: 2.9% + $0.30 on Basic, 2.8% + $0.30 on Growth, 2.7% + $0.30 on Pro; Capacity, bought in increments: +5,000 contacts $25/mo, +10 products $50/mo, +1 website $49/mo, +1 admin user $5/mo, +500 AI credits $15/mo; Branded mobile app with community, $199/mo, on any plan below Pro. Skool — The transaction fee on every sale you make through the group — 10% on Hobby, 2.9% on Pro; Changing your group's custom URL after the fact costs $100 per change, per their own checkout strings. On fees taken from your sales: Kajabi — 0% if you take payment through Kajabi Payments. 0.5%–5% of your sales, by plan, if you use another processor. Skool — 10% of your sales on Hobby; 2.9% on Pro. Skool processes member payments itself. All checked 6 August 2026.

Is Kajabi or Skool better?

Neither, in general — they are built for different people, and this page publishes no score or ranking. What Kajabi genuinely does better: Marketing emails, funnels, landing pages and access groups are unlimited on every plan, including the cheapest. There is no send cap anywhere on the page. The entry tier is not gutted: advanced automations, webhooks, affiliate programs, a custom domain, checkout pages and branding removal are ticked on every plan. Real owned payments infrastructure with rates that improve by plan, down to 2.7% + $0.30, plus ACH at 0.80% capped at $5. What Skool genuinely does better: One flat price per group with genuinely unlimited members, courses, videos and live calls — there is no capacity ladder to climb. $9/mo is the cheapest paid entry in this whole set. Community engagement is the product — the feed, points, levels and leaderboards keep a group alive better than anything else here. Where Kajabi is hardest on a small business owner running it alone: The page says "no revenue sharing" in the same view as a 0.5%–5% fee on sales taken through any other processor. Kajabi Payments adds 0.7% to every subscription and payment-plan transaction — the exact business model it sells you on. Where Skool is hardest: The transaction fee is the real price: 10% on Hobby and 2.9% on Pro, on every sale, forever. No email broadcasts, no funnels, no landing pages, no automation — the marketing that fills the group happens somewhere else. That is our reading of their published plans, limits and product pages as of 6 August 2026 — check kajabi.com/pricing and skool.com/pricing before deciding anything on the strength of ours.

More questions people ask about these two

Does Kajabi or Skool take a percentage of your sales?

Kajabi: 0% if you take payment through Kajabi Payments. 0.5%–5% of your sales, by plan, if you use another processor. Skool: 10% of your sales on Hobby; 2.9% on Pro. Skool processes member payments itself. Both from their own pages on 6 August 2026. A percentage of sales usually outgrows a subscription difference faster than people expect, so compare it at the revenue you actually plan to do, not at zero.

Do Kajabi or Skool have a free plan or free trial?

Kajabi: no free plan, and a 14-day free trial. Skool: no free plan, and a 14-day free trial. Checked 6 August 2026.

Who publishes this

KBD Systems. We are not in the comparison above and we did not put a thumb on either side of it — everything on this page is Kajabi’s and Skool’s own published material, read on 6 August 2026, with both pages linked so you never have to take our word for a figure. We do sell software these two compete with, and what it costs is on our own pricing page rather than in the middle of somebody else’s comparison.

Figures checked 6 August 2026 (2026-08-06).